Other Publications
In addition to the 2021 book "Intelligent Analysis: How to Defeat Uncertainty in High-Stakes Decisions," Jay and Steve have published the following:
Managing Risks and Uncertainty from Russia's Invasion of Ukraine (April 2022)
In this article, Steve Lindo and Jay Grusin examine the multi-dimensional risks and uncertainties confronting companies across all sectors as a consequence of Russia’s invasion of Ukraine. They identify the different decision-making process necessary for such high-stakes and uncertain situations and use Intelligent Analysis to test a realistic bank decision about compliance with fast-moving Russia sanctions. Read or download the article,
"Boeing 737-MAX: A Fatal Shift from Risk to Uncertainty" (December 2021)
Using the method described in our book, this article examines the series of decisions made by Boeing leading up to and after the 737-MAX’s certification by the FAA, focusing on how Boeing’s implementation of its MCAS automated flight control software pushed the 737 upgrade from manageable risk into uncertainty and, eventually, into disaster. Read or download the article.
"Target Canada—A Bad Case of Intelligence Risk Mis-Management" (July 2018)
This article demonstrates the power of using structured analytic techniques in a business context by examining how they could have saved Target Corporation from losing U.S. $7.5 billion in sunk costs and over 18,000 Canadian jobs. Download the article.
Managing Risks and Uncertainty from Russia's Invasion of Ukraine (April 2022)
In this article, Steve Lindo and Jay Grusin examine the multi-dimensional risks and uncertainties confronting companies across all sectors as a consequence of Russia’s invasion of Ukraine. They identify the different decision-making process necessary for such high-stakes and uncertain situations and use Intelligent Analysis to test a realistic bank decision about compliance with fast-moving Russia sanctions. Read or download the article,
"Boeing 737-MAX: A Fatal Shift from Risk to Uncertainty" (December 2021)
Using the method described in our book, this article examines the series of decisions made by Boeing leading up to and after the 737-MAX’s certification by the FAA, focusing on how Boeing’s implementation of its MCAS automated flight control software pushed the 737 upgrade from manageable risk into uncertainty and, eventually, into disaster. Read or download the article.
"Target Canada—A Bad Case of Intelligence Risk Mis-Management" (July 2018)
This article demonstrates the power of using structured analytic techniques in a business context by examining how they could have saved Target Corporation from losing U.S. $7.5 billion in sunk costs and over 18,000 Canadian jobs. Download the article.